May is a month brimming with health-related observances, presenting a golden opportunity for dental practices to showcase their commitment to overall wellness and engage with their audience through educational and…

The Power of Images in Dental Marketing: A Picture Perfect Strategy When we discuss digital marketing for dental practices, the importance of a website’s aesthetics and visuals cannot be overstated.…

Calculating your patient lifetime value Lifetime value (LV) is a determination of the financial value a patient brings in over their ‘lifetime’ with your practice. The key to understanding LV lies…

In today’s digital era, dental practices in Australia are leveraging artificial intelligence (AI) tools to enhance their marketing efforts and streamline operations. The use of AI technology offers numerous benefits,…

Many dental practices make the mistake of focusing only on gaining new patients. They fail to effectively address the need to retain those they already have. Did you know that…