5 Dental Marketing New Year’s Resolutions For 2023
There’s nothing like the New Year that makes you reevaluate everything. Your dental marketing might be in a bit of a rut or you didn’t achieve what you planned in…
How to use promotions for your dental practice
Promotional dental marketing People are procrastinators; particularly when it comes to dentistry, they need a reason to come back in to see you. Incentive-based marketing is a great way to…
Critical aspects for your dental marketing – addressing frequency versus reach
A critical principle when looking at your external dental marketing is the concept of frequency versus reach. Reach and frequency are terms generally used when planning advertising campaigns. However, the…
Is Print Advertising Worth It for Your Dental Practice?
Print advertising used to be at the centre of all advertising because you had little other choice. It can be effective, but it is expensive and hit and miss. It…